Clean Energy Initiative: As Clean Energy becomes mainstream, it is AD's commitment to promote emerging opportunities within the AD independent distributor community. By partnering with AD, you will capitalize on new growth markets, expand your customer base and meet the ever-increasing demand for information and Clean Energy products.
What is AD Clean Energy? AD’s Clean Energy initiative is focused on three product areas: Energy Efficiency, Renewables and Smart Grid technology. For energy efficiency, the main focus is on lighting solutions and peripheral products. For renewables, AD has partnered with best-in-class solar and wind manufacturers to provide AD independent distributors with quality products, training assistance, and financial and production modeling tools. The smart grid product area includes smart metering and other products involved in communication between the electric grid and consumers.
Distributors: Why become a Clean Energy Champion? By partnering with AD, you’ll benefit from the ability to access top manufacturers and products within each of these three categories and marketing support from AD. In terms of best practice sharing, AD Clean Energy Champions have formed their own networks of non-competing independent distributors for best practice sharing that allow for lateral conversations across the Champion network.
Suppliers: Why become an AD Clean Energy Preferred Supplier? By partnering with AD, you’ll benefit by having access to the top independent distributors in each local market who are committed to the AD Clean Energy initiative. You’ll have the ability to market directly to this target audience with your message and products.